Top Search Engine Ranking Factors

Without traffic, no blog can exist or earn money. About 80% of visitors come from search engines and another 17% come from links and blogrolls. So getting a high rank in a popular search engine is important. There are “over 200 SEO factors” that Google uses to rank pages in the Google search results.

Keyword usage
The title remains the strongest relevance thing to Google. Using keywords or variations in the title tag is important. Heading tag attracts SEO score but may vary. The H1 tag holds the most SEO weight out of all headings.

Content Quality and Quantity

Amount of page content is important for the overall quality. The amount of content necessary for the page to be satisfying depends on the topic and purpose of the page.

Page Speed Score
Your pages must load in two seconds or less, page speed is now an important factor in a ranking signal. Slower pages have higher bounce rates and lower conversion rates.

Responsive Design
It means the appearance is optimized for smartphones and tablets.

Click-through rate (CTR) in Search Results

It is the ratio of the number of times a search listing was clicked to the number of times it was displayed to searchers.

Backlinks Link score
The score is by taking incoming link’s individual quality score and the number of links to the site.

 

Conclusion

There are some old techniques that can still use are, keyword in the title tag, keyword in meta description tag, keyword in H1 tag  (H1 tag is a relevance factor), the length of the content in a page, duplicate content, content updates (Google prefers freshly updated content), outbound links. (linking to authoritative pages is good for search engine ranking), internal links and anchor text used and finally keyword in the URL.

Please keep this site factor’s in mind. Sitemap-A sitemap is essential for search engines to index all pages on your site effectively. Server location, yes it has also some role. So get a server located where you are targeting your audience. Domain trust is also a good factor, domain registration length, the keyword’s in the domain are also important.

Tell me what are the best factors that you are known about to get a higher rank in search engine. Remember search engines make changes their ranking factors, so keep one eye on them help to get a better rank. Sometimes some of their worst decisions will give you top rank if you can find and apply it at the right time.

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